Newsletter
View all-
What does a Japanese tea master do? Read how qu...
Maarja YanoLearn how Japanese tea masters evaluate, refine, and blend sencha—and discover what defines premium Japanese green tea for buyers in Europe.
What does a Japanese tea master do? Read how qu...
Maarja YanoLearn how Japanese tea masters evaluate, refine, and blend sencha—and discover what defines premium Japanese green tea for buyers in Europe.
-
Film Teaches Us How to Behave: Tanpopo + A Zen ...
Maarja YanoA late first “Japanese Mind & Taste” note for 2026: about etiquette, hierarchy, and how a ramen western could teach you to survive a French menu.
Film Teaches Us How to Behave: Tanpopo + A Zen ...
Maarja YanoA late first “Japanese Mind & Taste” note for 2026: about etiquette, hierarchy, and how a ramen western could teach you to survive a French menu.
-
How We (Almost) Lost Our Matcha – Doing Busine...
Maarja YanoThis spring, we faced a surprising challenge: the global matcha boom had made high-quality matcha almost impossible to source—even for us.
How We (Almost) Lost Our Matcha – Doing Busine...
Maarja YanoThis spring, we faced a surprising challenge: the global matcha boom had made high-quality matcha almost impossible to source—even for us.
-
Rise&Zen - Life as a River, Gates of Inspiratio...
Maarja YanoDiscover the Flow of Life and InspirationThis week’s Rise&Zen digest explores the beauty of life’s river-like flow through music, the spark of new ideas through Japanese words, and the contemplative...
Rise&Zen - Life as a River, Gates of Inspiratio...
Maarja YanoDiscover the Flow of Life and InspirationThis week’s Rise&Zen digest explores the beauty of life’s river-like flow through music, the spark of new ideas through Japanese words, and the contemplative...
Podcast
Teas
Which Japanese Green Tea Is Right for You? Find...
Some teas win you over with their softness. Others invite you to explore a deeper, fuller flavour. And some deserve your favourite cup and a little extra time.
Which Japanese Green Tea Is Right for You? Find...
Some teas win you over with their softness. Others invite you to explore a deeper, fuller flavour. And some deserve your favourite cup and a little extra time.